Haval H6. True Family Driving

For the Australian and New Zealand launch of the all-new Haval H6, we created a campaign that explores the essence of what makes the H6 a great family car while bringing some endearing humanity, levity and reality to the polished perfection of automotive advertising. The H6 is created by the world’s greatest designers, engineered with the most progressive technology, and designed to the highest possible safety standards. The thing that makes it a family car though, is families themselves, in all their lovably imperfect glory.

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Boys do cry

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One angle is not enough